Events & experiencesOnlineFacebook Community Week
01 / The brief

Facebook ×
Oo La Lab.

For Community Week, Facebook wanted an entertaining, educational way to bring together colleagues from different cultural and geographical backgrounds.

400
participating staff
Online
a shared workshop
At home
materials delivered ahead
Hands working with fragrance materials during an online workshop
Making fragrance together, from a distance.
02 / The work

Human chemistry, online.

We delivered the products and materials to participants’ homes before the session. The guided workshop explored fragrance-making and reed diffusers, giving colleagues a shared activity around the human sense of smell.

03 / The outcome

Four hundred Facebook staff took part in the online workshop, making fragrance together while joining from different locations.

Begin with an idea

What are you
working on?

A brand, a place, a gathering.
Tell us what you have in mind.

Discuss your project